I’m Henry Pitzer—a mechanical engineer, car builder and automotive storyteller based in Charlotte, North Carolina. Speed Culture brings those parts of my life together.
Building cars gave me a reason to keep learning. Engineering gave me tools to understand them. Photography and filmmaking gave me a way to share the process. Speed Culture is where those interests meet: in the garage, behind the camera and out on the road.
My own cars are where this story begins. Working on a project means making decisions, finding the limits of what you know and learning enough to take the next step. That process became as much a part of the appeal as the finished car.
My IS300’s appearance on “Sorted or Not” brought a personal build into a much wider conversation. It is an important part of the car’s history and of my path into automotive media. The IS300 still connects that early chapter with what I’m building and filming today.
I studied mechanical engineering at the University at Buffalo. That education gave structure to the questions I was already asking about cars: how parts work together, why a design behaves the way it does and how to evaluate a change. It remains the foundation beneath my builds and my product-development work.
At Cicio Performance, I worked as Director of Marketing in a world built around high-performance cars and racing. The role brought my technical interests together with photography, communication and the challenge of telling the story behind the performance.
My next chapter took me to Hendrick Motorsports as a Program Specialist. Being part of a professional motorsports organization added another perspective to a career that began with my own projects and a desire to work in the automotive industry.
Today, I work in product development and R&D at Power Probe. My focus is on tools for the technicians diagnosing and repairing vehicles every day. It brings engineering, testing and clear technical communication together—interests that also shape the work I share through Speed Culture.
Speed Culture is the home for my RX-7, IS300 and GX470, alongside the films, photography and writing that grow around them. I also photograph cars for shops and sale listings, create automotive features and work with brands on useful installation and product content. The common thread is hands-on experience and a story worth sharing.
The cars will evolve. The projects will get more ambitious. The purpose stays the same: learn deeply, make something worth sharing, and bring people along for the process.
Explore the Garage · View the Media portfolio · Partner With Henry
